Podcasting plays an important role in marketing your brand these days. Podcast generally is a personal medium of communicating your brand with your targeted audience. If you have an inquiring mind and speak clearly, chances are, you would excel at podcasting. A podcast is like a radio show that you produce, but people can listen to it any time they like and you can record it any time you prefer.
Podcasting has taken quite a huge rise in the past several years and if you consider today’s trend you would be able to see that podcasts aren’t showing any signs of slowing down. And so many people have entered in this incredibly interesting field of podcasting.
Isn’t it interesting for you to record your own voice and reach out to people? To speak about your own brand? To communicate with your potential customers directly? Every entrepreneur wants to do these things to get more customers for their brand.
Here are the reasons why as an entrepreneur you should consider podcasting:
- Podcasting is perfect to talk about your brand.
- It isn’t that expensive, to begin with.
- Convenient to consume (20 to 25 minutes long).
- Can be reached to an expanded audience.
- Your listeners are eager for your episodes.
- Uploading episodes at regular intervals keep the suspense for your listeners.
- You can be known as an industry expert.
So which are the top podcasting platforms of 2019 where you can promote your brand easily?
BUZZSPROUT
Website: www.buzzsprout.com
Listen on both iOS and Android devices.
Buzzsprout was designed to make podcasting simple and hence has been in business since 2009. It allows you to embed a podcast player right on your website. It even offers you an analytics dashboard, which is well designed and easy to use and understand.
Buzzsprout even gives you easy statistics with a mobile-friendly website.
There’s a free plan for 90 days which allows you to upload only two hours worth content each month which is hosted only for 90 days.
If you upgrade to any of the three paid plans, the benefits are as follows:
- $ 12 /month – Upload 3 hours each month – Episodes Hosted Indefinitely – Upload more content for ($ 4 per hour).
- $ 18 /month – Upload 6 hours each month – Episodes Hosted Indefinitely – Upload more content for ($ 3 per hour).
- $ 24 /month – Upload 12 hours each month – Episodes Hosted Indefinitely – Upload more content for ($ 2 per hour).
SIMPLECAST (Simplecast)
Website: www.simplecast.com
Listen on both iOS and Android devices.
Simplecast has been in business since 2009. It has the best embeddable players which are even best looking. It offers you a detailed analytics dashboard.
Simplecast gives their podcasters a ton of great features like unlimited plays, no upload caps, and industry-leading analytics. It has a Recast™ tool which allows you to share clips of your podcast on social media.
There’s a free plan for 14 days which allows you to unlimited uploads which are hosted only for 14 days.
If you upgrade to any of the three paid plans, the benefits are as follows:
- $ 15 /month – Unlimited uploads, analytics, a website, the ability to have single people manage your podcast, 20000 downloads per month and many more.
- $ 35 /month – Unlimited uploads, analysis, a website, the ability to have two people manage your podcast, 50000 downloads per month, audience insight, etc.
- $ 85 /month – Unlimited uploads, analysis, a website, the ability to have four people manage your podcast, 250000 downloads per month, audience insight, identify internet provider and listeners location, etc.
PODBEAN
Website: www.podbean.com
Listen on both iOS and Android devices.
PodBean is an unlimited hosting services podcast host. It started its business in 2006 and since then is used recommended by many podcasters.
It also features mobile application, automatic postings to social media, analytics reports and much more.
There’s a free plan which allows you to upload only five hours worth content each month up to 100 GB of bandwidth per month which is hosted for a lifetime.
If you upgrade to any of the three paid plans, the benefits are as follows:
- $ 9 /month – Unlimited audio, unlimited uploads, unmetered bandwidth, advanced custom designs, pro podcasts theme, etc.
- $ 29 /month – Unlimited plus, unlimited uploads, unmetered bandwidth, full custom designs, pro podcasts theme, supports videos, manage one channel, etc.
- $ 99 /month – Business, unlimited uploads, unmetered bandwidth, full custom designs, pro podcasts theme, supports videos, manage one channel, multiple admins, etc.
BLUBRRY (blubrry)
Website: www.blubrry.com
Listen on both iOS and Android devices.
Blubrry is a powerful podcast hosting service that is quickly becoming top rated podcast hosting sites it can easily integrate with PowerPress plugin for WordPress, and we all know that WordPress is the number one plugin for podcasters.
Blubrry provides advanced industry-leading statistics and ‘no-fault’ overage where you can upload more than your monthly limit with being charged extra.
There’s no free plan on Blubrry.
You can choose from any of the four paid plans, the benefits are as follows:
- $ 12 /month – Small – Unlimited audio, unlimited uploads, unmetered bandwidth, storage of 100 MB/month, premium statistics, etc.
- $ 20 /month – Medium – Unlimited audio, unlimited uploads, unmetered bandwidth, storage of 250 MB/month, premium statistics, unlimited videos, etc.
- $ 40 /month – Large – Unlimited audio, unlimited uploads, unmetered bandwidth, storage of 500 MB/month, premium statistics, unlimited videos, etc.
- $ 80 /month – Extra Large – Unlimited audio, unlimited uploads, unmetered bandwidth, storage of 1000 MB/month, premium statistics, unlimited videos, etc.
PODCAST WEBSITES
Website: www.podcastwebsites.com
Listen on both iOS and Android devices.
Podcast Websites is an all in one platform providing you with a WordPress website, web hosting, unlimited podcast hosting, domain name, email address, and much more.
It’s a service started by John Lee Dumas & Mark Asquith, the two very well known podcasters world’s wide and hence the services save you time & money whilst providing complete, personal technical & podcasting support and giving you totally integrated podcast media hosting & download statistics.
Further, Podcast Websites features a simple podcasting workflow that allows any podcasters full access to responsive website hosting and security, daily backups, 24/7 support, and built-in statistics.
There’s only one membership available for you for around $ 100 /month, which all’s you to receive digital marketing support to promote your podcast and podcasting advice from real and experienced podcasters. There’s an academy feature available with video tutorials, media and helpful community forums to discuss strategies with other podcasters of you desire.
AUDIOBOOM (audioBoom)
Website: www.audioboom.com
Listen on both iOS and Android devices.
AudioBoom is a platform combining podcast hosting, distribution, advertising and production, everything in one single package.
It has advanced analytics and embeddable player for the website and social media integration. It also helps to position your podcasts using radio groups and podcasting networks. It helps you to monetize your podcast potentially.
The podcasters plan is of $ 9.99 /month, that allows you to publish up to 5 episodes with up to 10,000 plays per month. Once you pass the 10,000 monthly downloads, you get access to their targeted advance network, branded partnership, and sponsorships.
LIBSYN (libsyn)
Website: www.libsyn.com
Listen on both iOS and Android devices.
Libsyn is one of the most popular hosts that has been in business since the early days of podcasting of 2004. It is focused on helping podcasters uploading to analyzing your podcasts and quickly monetize your work.
You can choose from any of the five paid plans, the benefits are as follows:
- $ 5 /month – Classic 50 – Unlimited audio, unlimited uploads, storage of 50 MB/month, basic statistics can be added to this plan for an additional $2.00 per month.
- $ 15 /month – Classic 250 – Unlimited audio, unlimited uploads, storage of 250 MB/month, basic statistics included.
- $ 20 /month – Advanced 400 – Unlimited audio, unlimited uploads, storage of 400 MB/month, advanced statistics, an option to a custom mobile app, etc.
- $ 40 /month – Advanced 800 – Unlimited audio, unlimited uploads, storage of 800 MB/month, advanced statistics, an option to a custom mobile app, media transcoding, etc.
- $ 75 /month – Advanced 1500 – Unlimited audio, unlimited uploads, storage of 1500 MB/month, advanced statistics, an option to a custom mobile app, media transcoding, produce daily long format audio program or filming a weekly sitcom, etc.
SOUNDCLOUD
Website: www.soundcloud.com
Listen on both iOS and Android devices.
SoundCloud is one of the largest worldwide used music and audio hosting site and has introduced podcast hosting in 2015.
SoundCloud gives you hosting services which help you to access all of their embedded players, Twitter cards and timed comments for podcasters to respond to.
There’s a free plan which allows you to upload only three hours worth content each month, basic embedded control and get basic reporting.
If you upgrade to any of the two paid plans, the benefits are as follows:
- $ 8 /month – SoundCloud Pro – 6 hours upload per month, advanced statistics, replace tracks without losing statistics, pin tracks and playlists to Spotlight, advanced embed controls, turn off comments and stats with Quiet mode, scheduled releases. Access SoundCloud Premier if eligible to monetize unlimited tracks on SoundCloud and distribute one release to all major music services.
- $ 16 /month – SoundCloud Pro Unlimited – unlimited upload per month, full statistics, replace tracks without losing statistics, pin tracks and playlists to Spotlight, full embed controls, turn off comments and stats with Quiet mode, scheduled releases. Access SoundCloud Premier if eligible to monetize unlimited tracks on SoundCloud and distribute one release to all major music services.
PODOMATIC
Website: www.podomatic.com
Listen on both iOS and Android devices.
Podomatic allows a podcaster to create, record, upload and promote their podcasts easily, everything in one single dashboard. With the help of Paterson and Advertise cast it promotes and crowdsources your podcasts.
For an easy tactic, it has a social sharing option where your podcasts can be played directly on Facebook and Twitter feeds. Podomatic have partnered with Weebly to help podcasters create a website and have a free podcasting app for iOS and Androids.
There’s a free basic plan which allows you to have 15 GB bandwidth per month, with 500 MB storage and no expiration.
If you upgrade to any of the three paid plans, the benefits are as follows:
- $ 8.32 /month – Podomatic Pro – Unlimited audio, unlimited uploads, storage of 2 GB/ month, 100 GB bandwidth per month, etc.
- $ 12.49 /month – Podomatic Pro Plus – Unlimited audio, unlimited uploads, storage of 2.5 GB/ month, 200 GB bandwidth per month, etc.
- $ 20.82 /month – Podomatic Platinum – Unlimited audio, unlimited uploads, storage of 5 GB/ month, 500 GB bandwidth per month, etc.
SPREAKER
Website: www.spreaker.com
Listen on both iOS and Android devices.
Spreaker is a mobile-focused podcast hosting site with their Speaker Studio tool available for both desktop and mobile devices.
Spreaker’s upgraded plans give podcasters an option of private episode sharing and show intro insertions option to add your brand’s intro music or audio at the beginning of each episode.
There’s a free basic plan which allows you to have five hours of storage and single session allowance of 15 minutes for a live podcast.
If you upgrade to any of the five paid plans, the benefits are as follows:
- $ 7 /month – On-Air Talent (Personal)– 100 hours audio storage, 45 minutes per live podcast, customizable RSS feeds, podcast monetization, etc.
- $ 20 /month – Broadcaster (Personal) – 500 hours audio storage, 3 hours per live podcast, customizable RSS feeds, podcast monetization, advanced statistics, etc.
- $ 50 /month – Broadcaster (Personal) –1,500 hours audio storage, 5 hours per live podcast, customizable RSS feeds, podcast monetization, full statistics, etc.
- $ 120 /month – Station (Business) – unlimited audio storage, 5 hours per live podcast, 24/7 live stream option, customizable RSS feeds, podcast monetization, full statistics, etc.
- Custom Pricing per month – Enterprise (Business) – unlimited audio storage, 5 hours per live podcast, 24/7 live stream option, customizable RSS feeds, advanced podcast monetization, full statistics, unlimited team collaborators. etc.
Finally, as exciting as it is to finally choose your podcast host and start podcasting.
Good luck with your personal or business podcast.
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Thank you!
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